Embed analytics in your product. Your brand. Your price. Your call.
Ship customer-facing dashboards in weeks — with the full designer embeddable, zero third-party branding, and one flat application-based price. No Azure lock-in. No per-user billing.
No credit card · Full features · Support included

Why organizations look for a Power BI alternative
Power BI works great for internal reporting inside the Microsoft ecosystem. But teams embedding analytics into products — or scaling beyond a small group — hit real friction.
Per-user licensing adds up fast
Every viewer you add is another seat to pay for. Cost scales with headcount, so the more your product succeeds, the more analytics costs you — and budgeting turns into a moving target.
Embedding is an engineering project
Iframe rendering, Azure capacity provisioning, token generation, refresh logic, multi-tenant RLS wiring — all custom-built on your side before a customer sees a single dashboard.
Microsoft branding leaks into your product
Embedded Power BI reports still look and feel like Power BI. Visual customization is limited, so your customers see Microsoft’s interface rather than yours.
You’re locked into Azure
Power BI Embedded requires Azure capacity. If you run on AWS, GCP, or on-premises, that’s a structural dependency you didn’t ask for.
DAX creates a specialist bottleneck
Advanced calculations require DAX, a steep proprietary language. Reporting ends up owned by a handful of specialists instead of the whole team.
Built embedding-first. Not embedding-as-afterthought.
Pick a dimension to see what changes in practice.
Embed the full designer — not just a viewer
Power BI gives you read-only iframes. Bold BI gives you a JavaScript SDK that embeds the entire dashboard designer into your app. Your end users create, edit, and explore — all inside your product.
import { BoldBI } from '@boldbi/embedded-sdk'
BoldBI.create({
serverUrl: "https://your-app.com/bi",
dashboardId: "sales-overview",
embedContainerId: "#analytics",
}).loadDashboard()
“The UX feels truly ours” — not a bolted-on tool
Logo, colors, fonts, domain, email templates — all yours. Zero third-party branding. Dashboards render as native SDK components, not iframes. No loading lag, no brand leakage.
No “Powered by” badge. No iframe loading lag. Just your product.
Pay per application. Not per user. Ever.
Whether your analytics serve 50 customers or 5,000, the license stays flat. No capacity-unit math, no tier thresholds, no surprise overages. BI costs become a predictable line item.
$1,400
per month, and rising with every seat you add ↗
Flat
per month, always — the line stays where it started →
Your infrastructure. Full stop.
Windows, Linux, Docker, Kubernetes, Azure, AWS, GCP, on-premises, air-gapped. Same complete feature set in every deployment model. Not an add-on. Not a premium tier.
Windows
Linux
Docker
Kubernetes
Azure
AWS
GCP
Air-gapped
Drag-and-drop dashboards — no DAX, no bottleneck
Standard SQL and a drag-and-drop designer. Non-technical users build their own dashboards without depending on a DAX specialist. AI features — natural language Q&A, auto-generated visuals, prompt-to-dashboard — let anyone go from question to insight in seconds. BYOK support for OpenAI and Azure OpenAI, with no metered AI billing.
How did UK sales perform this quarter compared to last?
Ask
-
Dashboard generated in seconds
Bold BI vs. Power BI
The eight dimensions teams actually compare on.
| Dimension | Power BI | Bold BI |
|---|---|---|
| Pricing | Per-user: $14–$24/user/mo. Fabric F-SKUs from ~$263/mo. | Application-based. No per-user fees. Flat and predictable. |
| Embedding | Iframe-based. Requires Azure capacity, custom token backend. 4–6 months to production. | Native JS SDK. Full designer + viewer embeddable. React, Angular, Vue, Blazor, .NET. |
| White-label | Limited. Microsoft branding persists. Deep customization not supported. | Full: logo, colors, fonts, domain, emails. Zero third-party branding. |
| Deployment | Azure-first. On-prem via Report Server (reduced features). | Cloud, on-prem, Docker, K8s, any cloud. Same features everywhere. |
| Multi-tenancy | Requires custom engineering: workspace-per-tenant or RLS scripting. | Native isolation. Tenant-level data, connections, security built in. |
| AI features | Copilot requires PPU ($24/user/mo) or Fabric capacity. Token billing. | NL Q&A, prompt-to-dashboard, auto-visuals. BYOK. Included in all plans. |
| Self-service | Powerful, but advanced work requires DAX — steep learning curve. | Drag-and-drop + SQL + AI. No proprietary expression language. |
| Support | Standard channels. Priority = Unified Support contract ($50K+/yr). | Included. All plans. Direct access. Top-rated on G2/Capterra. |
Power BI pricing based on public Microsoft docs, mid-2026. Verify on Microsoft’s pricing pages.
See Bold BI in action — no signup required
Explore dashboards, embedding, and core features hands-on — no forms, no sales calls.
Dashboard gallery
Explore sample dashboards for sales, marketing, HR, finance, healthcare, and manufacturing.
Embedding showcase
See how Bold BI dashboards embed inside applications — full designer access, no third-party branding.
Interactive demo
Walk through core features: connect data, build a dashboard, apply filters, try AI Q&A — no signup.
Enterprise-grade architecture, without enterprise-grade complexity
Embedding, multi-tenancy, security, and 140+ connectors — built in, not bolted on.
01
Embedding-first architecture
The full dashboard designer — not just read-only views — embeds via JS SDK. Your end users create, edit, and interact with dashboards entirely within your product.
02
Native multi-tenancy
Tenant-level data isolation, connection management, and security configured through the platform. Row-level security enforced at the query layer. No custom engineering required.
03
Enterprise security
SSO via SAML, OIDC, OAuth with Okta, Auth0, Azure AD, ADFS, Keycloak, AWS Cognito. Role-based access, full audit trail. ISO 27001, SOC 2, GDPR, HIPAA ready.
04
140+ data connectors
SQL Server, PostgreSQL, MySQL, MongoDB, Snowflake, BigQuery, Redshift, Salesforce, REST APIs, Excel, and more. Scheduled refresh and live connections built in.
DevOps-ready deployment
Containerized on Docker/Kubernetes with load balancing, persistent volumes, horizontal scaling. On-premises on Windows Server or Linux (Ubuntu, RHEL). Cloud hosting on Azure App Service, AWS, GCP. Air-gapped and offline deployments with perpetual licensing.
An honest look at migration
What transfers as-is, what needs rebuilding, and where we help — no sugarcoating.
Transfers easily
- Data connections — same databases & cloud services
- SSO — same identity providers (Okta, Auth0, Azure AD)
- Analytical concepts — filters, drill-downs, RLS
- List IteTeam BI skills — your analysts’ knowledge carries overm
Needs rebuilding
- Dashboard layouts — .pbix can’t be imported directly
- DAX expressions — converted to SQL equivalents
- Custom visuals — rebuilt with Bold BI’s widget library
- List ItemReport scheduling — reconfigured in Bold BI
Bold BI helps with
- Dedicated onboarding support — included, not paid
- Dashboard design assistance for critical reports
- DAX-to-SQL conversion guidance
- List ItemPilot approach: start small, prove value, expand
Analytics that wins awards and users.
Recognized by G2, TrustRadius and Visual Studio Magazine for delivering standout performance and value.
I appreciate Bold BI for making it easier to provide reporting for our customers, allowing both our analysts and customers to easily build and publish reports. The ability to build dashboards and modify queries for specific outcomes is very user-friendly. I value the mobile readiness of the app and its integration capabilities with API structures. The addition of AI features is impressive. The economic pricing model and the effective partnership, which includes consistent and helpful support, make it an invaluable tool for our OEM model.
Ravi S.
The support from Bold is unmatched. They do not charge extra for support and it is excellent anyway. All our tickets and questions are quickly answered with authoritative and precise guidance. This is important at the product is complex, powerful and mature. To get the most out of the tool, the level of support they provide is essential.
Murph M.
It was easy to implement data visualizations into our product. The standard widgets allowed us to build professional looking dashboards, and a robust API provided excellent control of the development and runtime process from within our application.
Scott Y.
Users Love Us
Visual Studio Reader's Choice - 2025
Leader - Fall 2025
High Performer - Fall 2025 EMEA
Regional Leader - Fall 2025 AMERICAS
TrustRadius Tech Cares
Capterra - 4.9/5
G2- 4.3/5
GetApp - 4.9/5
Software Advice - 4.4/5
Questions teams ask when evaluating Bold BI
For embedded analytics, white-labeled dashboards, and self-service reporting — yes. For deep Microsoft 365/Excel/Teams integration within a Microsoft-only org, Power BI’s native ecosystem integration is a real advantage. Bold BI wins on embedding, branding, pricing, and deployment flexibility.
Not directly. Dashboards need to be recreated in Bold BI’s drag-and-drop designer. Data connections, SSO setup, and analytical logic transfer — the visual layer needs rebuilding. Bold BI’s team helps plan and execute this at no extra cost.
Power BI Embedded requires Fabric F-SKU capacity (~$263/mo minimum) plus Pro licenses for creators. Bold BI charges per application with no per-user fees. At scale, Bold BI is typically significantly cheaper because cost doesn’t grow with user count.
Yes — Azure SQL, Synapse, Blob Storage, plus 130+ other connectors including Snowflake, BigQuery, PostgreSQL, Salesforce, and REST APIs. Bold BI doesn’t require Azure for deployment but connects to Azure data natively.
Yes. Full on-prem deployment on Windows/Linux, Docker, Kubernetes. Air-gapped environments supported with offline perpetual licensing — required for healthcare, government, and defense.
Bold BI uses drag-and-drop + SQL instead of DAX. Teams comfortable with basic SQL are productive fast. AI features (natural language Q&A, prompt-to-dashboard) flatten the curve further. Bold BI Academy and included support help during onboarding.
Yes. Dedicated support is included in all plans. No tiered model, no premium contract for faster responses. Consistently rated as the #1 strength on G2 (17 of 91 reviews cite support specifically).
Build your first embedded dashboard this week
30-day free trial. Full features. Support from day one. No credit card.
ISO 27001 · SOC 2 Type II · GDPR · HIPAA